{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate contemporary film venues.
The largest surprise the film industry has encountered in 2025? The resurgence of horror as a dominant force at the UK film market.
As a genre, it has notably outperformed past times with a 22% year-on-year increase for the UK and Irish box office: £83.7 million in 2025, against £68 million the previous year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” notes a cinema revenue expert.
The big hits of the year – Weapons (£11.4m), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and the sequel to a classic (£15.54m) – have all remained in the theaters and in the public consciousness.
Even though much of the industry commentary centers on the singular brilliance of prominent auteurs, their successes indicate something changing between moviegoers and the category.
“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” explains a head of acquisition.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But apart from aesthetic quality, the consistent popularity of horror movies this year suggests they are giving audiences something that’s much needed: emotional release.
“These days, movies echo the prevalent emotions of rage, anxiety, and polarization,” observes a film commentator.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” remarks a respected writer of horror film history.
Amid a real-world news cycle featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities strike a unique chord with filmg oers.
“Some research suggests vampire film popularity correlates with financial downturns,” states an performer from a successful fright film.
“The concept reflects how economic systems can drain vitality from individuals.”
From film's inception, societal turmoil has shaped horror.
Experts point to the boom of early cinematic styles after the WWI and the unstable environment of the post-war Germany, with films such as The Cabinet of Dr Caligari and a pioneering fright film.
Later occurred the economic crisis of the 30s and iconic horror characters.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” says a historian.
“So it reflects a lot of anxieties around immigration.”
The phantom of immigration influenced the newly launched supernatural tale a recent film title.
The filmmaker elaborates: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Additionally, the notion that acquaintances might unexpectedly voice extreme views, leaving others shocked.”
Maybe, the modern period of celebrated, politically engaged fright cinema commenced with a brilliant satire released a year after a contentious political era.
It ushered in a recent surge of innovative filmmakers, including various prominent figures.
“That period was incredibly stimulating,” comments a creator whose project about a deadly unborn child was one of the period's key works.
“In my view, it marked the start of a phase where filmmakers embraced wildly creative horror with artistic ambitions.”
The director, currently developing another scary story, continues: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
At the same time, there has been a reconsideration of the overlooked scary films.
Recently, a independent theater opened in the capital, showing underground films such as The Greasy Strangler, a classic adaptation and the modern reinterpretation of the expressionist icon.
The renewed interest of this “gritty and loud” genre is, according to the venue creator, a straightforward answer to the algorithmic content churned out at the cinemas.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he states.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Fright flicks continue to disrupt conventions.
“Horror possesses a dual nature, feeling both classic and current simultaneously,” observes an specialist.
Alongside the re-emergence of the insane researcher motif – with two adaptations of a well-known story upcoming – he predicts we will see fright features in 2026 and 2027 reacting to our current anxieties: about artificial intelligence control in the coming decades and “monstrous metaphors in power structures”.
Meanwhile, a religious-themed scare film a forthcoming title – which tells the story of Mary and Joseph’s struggles after the messiah's arrival, and stars celebrated stars as the divine couple – is planned for launch in the coming months, and will undoubtedly cause a stir through the faith-based groups in the US.</